GOOG
GOOG · Sep 21, 2026
$350.87
Shares
No view
No fair value for GOOG today: our four models disagree too much — the highest is more than 3 times the lowest ($95.06 to $479), so an average would mean nothing.
How we value it ›Prices as of 11:47 PM ET, Sep 21. Check the live quote before you send an order.
The put
Skip
Skip the put. The money looks good, but GOOG swings more than it pays. Want GOOG? Buy shares.
If it goes against you: you buy 100 shares at $345, which after the $940 you keep works out to $335.60 a share. Below $335.60 you are down on the trade. From that day the shares take above is the one that applies.
The order, if you sell it anyway
You get$940 (limit about $9.40)
If it fallsBuy 100 shares at $345
Cash to hold$34,500
Close earlyBuy back at about $0.94 ($94)
Chance you buy the sharesabout 40 in 100
ContractGOOG Oct 23 $345 put
ActionSell to open
In your broker app: open the stock → Trade → Options → Sell to open → pick the contract shown here.
Why skip
The put: Oct 23, $345 strike, 32 days out. Pays $940. Roughly a 40-in-100 chance you end up buying the shares.
On paper: 31% a year. That number assumes GOOG keeps moving like it did the past two years. Take that away and it is -4% a year. That is why we say skip.
Next earnings Oct 28, after this put ends. We never sell a put across a report.
If you already own 100 shares
Income call
For income on GOOG you already hold: sell the Sep 25 $365 call and take $90 now. If GOOG climbs to $365 by Sep 25, your 100 shares are sold at $365, so only do it if you're happy selling there.
If it climbs past $365 your 100 shares are sold at $365 and you keep the $90. That is the trade working, not a loss.
The call order
ActionSell to open
ContractGOOG Sep 25 $365 call
You get$90 (limit about $0.90)
If it climbsYour 100 shares sell at $365
Close earlyBuy back at about $0.09 ($9)
Chance your shares are soldabout 14 in 100
After removing the trend+6% a year
First take on GOOG. Result Oct 23. See the record
Everyone sees the same card. It is not advice for you personally. You can lose more than you collect.
PrivacyTermsHow to read thisHow we value itThe recordPerformance简体中文繁體中文한국어日本語DipBell by cleo research